BroadSoft vs. Webex Calling

BroadSoft (BroadWorks)

  • Service provider–hosted: Carriers host their own BroadWorks clusters and deliver branded UC services to customers.
  • Highly customizable: Providers can tailor features, dial plans, routing, and integrations however they want.
  • Decentralized: Each provider manages its own instance.
  • Flexible endpoints: Works with a wide range of SIP devices and legacy phones.
  • Traditional telecom DNA: Built for large-scale hosted PBX systems long before modern cloud collaboration became mainstream.

Webex Calling

  • Cisco-hosted (true cloud): Webex Calling runs in Cisco’s global cloud, not on individual carriers’ infrastructure.
  • Unified platform: Calling, meetings, messaging, and devices are all part of one Webex ecosystem.
  • Modern collaboration-first approach: Strong focus on video meetings, messaging, space creation, and workflow integrations.
  • Single, consistent experience across all users, partners, and regions.
  • Simplified management via Webex Control Hub.

Key Difference

BroadSoft = cloud PBX platform powered through carriers, decentralized, customizable.
Webex Calling = modern cloud collaboration platform directly from Cisco with deeper integrations, tighter security models, and a unified user experience.

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