BroadSoft (BroadWorks)
- Service provider–hosted: Carriers host their own BroadWorks clusters and deliver branded UC services to customers.
- Highly customizable: Providers can tailor features, dial plans, routing, and integrations however they want.
- Decentralized: Each provider manages its own instance.
- Flexible endpoints: Works with a wide range of SIP devices and legacy phones.
- Traditional telecom DNA: Built for large-scale hosted PBX systems long before modern cloud collaboration became mainstream.
Webex Calling
- Cisco-hosted (true cloud): Webex Calling runs in Cisco’s global cloud, not on individual carriers’ infrastructure.
- Unified platform: Calling, meetings, messaging, and devices are all part of one Webex ecosystem.
- Modern collaboration-first approach: Strong focus on video meetings, messaging, space creation, and workflow integrations.
- Single, consistent experience across all users, partners, and regions.
- Simplified management via Webex Control Hub.
Key Difference
BroadSoft = cloud PBX platform powered through carriers, decentralized, customizable.
Webex Calling = modern cloud collaboration platform directly from Cisco with deeper integrations, tighter security models, and a unified user experience.

